SOFT SAVING ISN’T LAZY—IT’S GEN Z SMART

Soft Saving Isn’t Lazy—It’s Gen Z Smart

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, monetary success adhered to a familiar pattern: gain continuously, conserve aggressively, purchase a home, and prepare for retired life. However Gen Z is approaching money with a fresh perspective. Instead of focusing solely on long-term buildup, this generation is prioritizing bala

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